dubbed
Pricing that doesn't touch your product cost
We negotiate your product, lab and supply pricing and pass the reduction through at cost. No markup. No commissions. No rebates from any vendor. A flat subscription for the work and a flat rate per order shipped. Nothing else.
How the money moves
Worth understanding before you look at the numbers, because it's what makes the fee structure make sense.
Your prescriber contracts directly with the pharmacy
The prescription is written by your prescriber and lives in the pharmacy's system under their name. We are never in the clinical relationship.
We buy nothing and resell nothing
We never take title to product. We order and pay on your behalf as your agent, at the negotiated price, and the price you're charged is the price we're charged.
Payment settles to your own merchant account
Your Stripe account, in your practice's name. Patient payments are yours from the moment they're taken.
Every invoice line is traceable
Pharmacy invoice lines carry the prescriber and match the charge on your account. You can audit the pass-through yourself, any time.
Platform subscription
Set by your annual product, lab and supply spend. Fixed at contract from your trailing twelve months and reviewed annually — never metered against your transactions.
| Annual product spend | Per month | Per year |
|---|---|---|
| Under $150K | $499 | $5,988 |
| $150K – $300K | $799 | $9,588 |
| $300K – $600K | $1,499 | $17,988 |
| $600K – $1.2M | $2,999 | $35,988 |
| Above $1.2M | Let's talk | — |
Order fulfillment
One flat rate per shipped order. Overnight cold-chain shipping is included in it, not billed separately.
Order fulfillment
Pharmacy routing and submission, overnight cold-chain shipment, tracking, delivery confirmation and support on the order.
Orders that don't ship — No charge| Item | Per shipped order |
|---|---|
| Order fulfillmentPharmacy routing and submission, overnight cold-chain shipment, tracking, delivery confirmation and support on the order | $30 |
| Orders that don't shipIn-clinic, pickup, point of sale | No charge |
Which is also why routing stays honest: your rate is the same wherever an order goes, so nothing about where it's filled changes what you pay. Pharmacy selection is decided by your prescriber, state licensure and product availability — never by what a shipment costs us.
Packages
Every account includes Core. Professional and Multi-State add to it.
Single location, one or two states, straightforward catalog.
- Negotiated pricing across pharmacy, lab and supply
- Order management and pharmacy routing
- Shipping management, tracking and delivery confirmation
- Email order notifications
- Quarterly savings summary
- Single-location reporting
- Standard support, business hours
Higher volume, more than one location, or a practice that wants a name rather than a queue.
- Everything in Core
- Monthly savings reporting — by category, line by line, with export
- Platinum support: named contact, priority queue, extended hours
- Proactive exception monitoring — we call you before you notice
- Priority fulfillment on every order
- Two rush requests included each month
- SMS and text order notifications
- Multi-location rollup reporting
- API access for your own systems
- Quarterly business review and additional user seats
Operating across state lines, adding prescribers, or expanding.
- Everything in Professional
- Licensure and compliance dashboard — expirations, coverage, renewals
- Unlimited states at onboarding, no per-state fee
- Unlimited prescribers at onboarding, no per-prescriber fee
- Priority onboarding and dedicated implementation
Getting started
One-time. Covers prescriber and state license registration, pharmacy paperwork and submission, credentials, GLN registration, training and walkthroughs.
| Item | One-time |
|---|---|
| OnboardingOne prescriber, up to three states | $750 |
| Each additional prescriber | $150 |
| Each additional state beyond three | $150 |
| Patient and catalog import from your current systemQuoted after we see what you're on | from $500 |
| Expedited onboardingLive in under five business days | $500 |
Add-ons
Available on any package.
| Item | Per month |
|---|---|
| Point of sale moduleIn-person checkout, per location | $199 |
| Each additional location | $99 |
| White-label patient portalYour branding, your sender identity | $299 |
| Dedicated account managerNamed manager, direct line, service level agreement | $1,499 |
| Merchant account setupOne-time, configuration and verification | $250 |
| Card terminal hardware | At cost |
Exception handling
Charged only when you ask for them. Most practices rarely see these.
| Item | Each |
|---|---|
| Rush request to the pharmacyCharged when we make the request, whether or not the pharmacy agrees. Two included each month on Professional and above. | $15 |
| Order change after submissionFree within 30 minutes of placing the order | $10 |
| Cancellation after pharmacy submissionAny pharmacy penalty passed through at cost | At cost |
What we don't charge
No percentage of anything
We take no percentage of your product cost, your patient revenue, or your transaction value. Every fee on this page is a flat amount, set before you sign.
No markup on product, labs or supplies
These pass through at the price we are charged. Your invoice shows them as separate lines, and pharmacy invoice lines carry the prescriber so you can match them yourself.
Shipping is the exception, and we say so plainly
Order fulfillment is billed at a flat $30 per shipped order, not at cost. It is a service we price, not a cost we pass through — we negotiate the rates, absorb the lanes that run over, and carry the same price to every pharmacy. We tell you this because a flat rate only works if you know it's flat.
No patient-facing fees
We add nothing to what your patient pays. Card processing is billed by your processor directly, at their rates, to your account.
No vendor money, in any form
We accept no rebate, commission, administrative fee, marketing allowance, sponsorship or advertising revenue from any pharmacy, laboratory, manufacturer, distributor or group purchasing organization. We have declined it when offered.
Group purchasing organizations are normally paid by the vendors whose contracts they hold, and normally share some of that back. Ours pays us nothing. We pay for the access out of our own pocket and pass the resulting pricing through in full. That is a cost to us and a saving to you, which is the point of it.
No preferred pharmacy
We are pharmacy agnostic and have no financial reason to prefer one over another. Pharmacies not licensed in your patient's state are filtered out automatically.
About Lumify. Lumify is a management services organization. It does not practice medicine, provide medical or clinical services, employ or supervise prescribers, or direct clinical decisions. All clinical care, prescribing and treatment decisions are made solely by licensed practitioners at your practice. Lumify holds no ownership or management interest in any clinical practice it serves.
About these prices. Prices shown are current as of September 2026 and are subject to change. They are not an offer, a quote, or a contract. Your subscription tier is set at contract from your trailing twelve months of product spend and reviewed annually. Final pricing and terms are set out in your management services agreement.
About savings figures. Any savings figure we show is measured against your own prior pricing, taken from your invoices and normalized to a common unit. Savings are measured across your whole basket, not item by item — some items price above your prior cost and some below, and the figure we report is the net. Past savings do not predict future savings. Estimates published before we price your actual catalog are estimates only.
About pass-through. Product, prescription, laboratory and supply costs are passed through at the price Lumify is charged, with no markup. Order fulfillment, which includes overnight cold-chain shipping, is billed at a flat rate rather than at cost and is not a pass-through item. Lumify receives no compensation of any kind from any pharmacy, laboratory, manufacturer, distributor or group purchasing organization, and pays for group purchasing access at its own expense. Lumify does not take title to, hold, dispense or resell prescription product. Ordering and payment are performed as your practice's agent under your management services agreement.
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